Snowball Effect

Festive Fayre

Working on behalf of Paramount Home Entertainment, we paired their Christmas release "Shrek the Halls" with Brewers Fayre for a family dining promotion. Shrek branded activity kits entertained young diners, giving mums and dads some some valuable peace and quiet. They also ran competitions and promoted the DVD. In-house posters and online features supported the activity.

These fun packs were a Seasonal success for both partners and similar activity has subsequently been run with Madagascar: Escape 2 Africa.

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